Dentists are ideal candidates for direct mail postcards. The cards can be used for growing a practice, for client retention, or as appointment reminders for patients who put off their annual exams.
Dr. Newsome, a Denver Dentist, conducted her own in-office patient research to find out what is most important to her clients, and we used that information to create the postcards messaging. We used full color on the front with a black and white mailing panel. This postcard was intended to attract new business.
Dr. Wahl, an Aurora Dentist, has had great success in growing his practice by using a systematic direct mail program with this campaign. He alternates between two designs using full color on the front with a black and white mailing panel. The design reflects the calming colors used in his office decor, which reinforces his visual branding.